Join Ryan Deiss, Co-Founder and CEO of DigitalMarketer, as he explains the “Before and After” strategy that will help you reach your target audience and show them that your product will get them to their desired After state. Using a brilliant Before and After example from Chatbooks, Ryan shows you what you can do when you get this right.
IN THIS EPISODE YOU’LL LEARN:
- How Chatbooks’ ad shifts from the Before state to the After state (« Use this as inspiration so your audience is open to your marketing message).
- An ingenious way to position a product so customers understand your pricing model.
- The mistake Chatbooks makes on their homepage that’s hurting their marketing message and how you can avoid doing the same.
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
Watch Chatbooks’ Viral Video:
Chatbooks Homepage
Chatbooks About Us Page
Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!
The post Episode 116: Ryan Deiss Breaks Down the “Before & After” Strategy of Chatbooks’ Viral Video appeared first on DigitalMarketer.
from Episode 116: Ryan Deiss Breaks Down the “Before & After” Strategy of Chatbooks’ Viral Video
No comments:
Post a Comment