Hi guys,
I have a question. Currently I'm working on a new brand of functional foods. Not the easiest niche, I know, but it's the first project in years that I haven't abandoned at the first sign of trouble to pursue something new (classic Shiny Object Syndrome). I still stuck with it and tried to solve the problems. Interestingly, a lot of the problems I've had lately have disappeared into thin air.
So I've made a decent amount of progress in the last months through very small but regular...
Read more
I have a question. Currently I'm working on a new brand of functional foods. Not the easiest niche, I know, but it's the first project in years that I haven't abandoned at the first sign of trouble to pursue something new (classic Shiny Object Syndrome). I still stuck with it and tried to solve the problems. Interestingly, a lot of the problems I've had lately have disappeared into thin air.
So I've made a decent amount of progress in the last months through very small but regular...
Read more
from How much time to spend on branding before launch? How to best test the idea?
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