Saturday, August 15, 2020

Marketing lessons from a 19.5 million € revenue company

Blinks Labs GmbH, commonly known as Blinkist, is a book-summarizing subscription service based in Berlin, Germany.

Revenues increased by 167% year-on-year to 19.5 million euros and the number of active subscribers rose by 77% compared to the previous year.
Blinkist was able to grow so strongly particularly thanks to good marketing.

Their Facebook advertising consists mainly of short video clips. One ad that I would like to highlight is an ad entitled "Listen to the big ideas from the...

Marketing lessons from a 19.5 million € revenue company


from Marketing lessons from a 19.5 million € revenue company

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