Tuesday, November 3, 2020

Feel good marketing

I'm surprised I haven't seen anyone speak about this, so thought I'd bring it up.

My BS detector is pinging off the walls from ocean spray ''gifting'' this totally random guy a truck, but ignoring that there's a lesson to be learned here.


According to Mae Karwowski, founder and chief executive of the influencer-marketing firm Obviously, told the Boston Globe she expects the brand will see...

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from Feel good marketing

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