Hi Everyone!
I read TMF almost a year ago and it kick started me into developing a small product for a mobile device (i.e. cell phone) stand and cord holder. My design philosophy was simple:
1) Research a similar, high volume selling product online and in box stores (Amazon, Home Depot, Staples)
2) Look deep into all the customer feedback in comments (on Amazon listing)
3) For 3 star, 2 star and 1 star reviews, document all the customer comments to see what the complaints were
4) Identify...
Roadmap for market testing small product-- online or brick & mortar?
I read TMF almost a year ago and it kick started me into developing a small product for a mobile device (i.e. cell phone) stand and cord holder. My design philosophy was simple:
1) Research a similar, high volume selling product online and in box stores (Amazon, Home Depot, Staples)
2) Look deep into all the customer feedback in comments (on Amazon listing)
3) For 3 star, 2 star and 1 star reviews, document all the customer comments to see what the complaints were
4) Identify...
Roadmap for market testing small product-- online or brick & mortar?
from Roadmap for market testing small product-- online or brick & mortar?
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