After Psychocybernetics, one of these two will be my next read. I've heard from a few people that the books cover similar ground, but Blue Ocean Shift was written afterwards and is much more practical than Blue Ocean Strategy.
So if you have read both books, which one would you recommend to someone short on time who wants to get the most out of it?
So if you have read both books, which one would you recommend to someone short on time who wants to get the most out of it?
from Blue Ocean Strategy vs Blue Ocean Shift - Which Would You Recommend If You Could Only Read One?
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