we have to understand that copywriting and all the persuasion tools are part of a war
this war is the battle against the human irrational mind
if humans were rational, there would be no need for emotional appeal and all the copywriting stuff, all these weapons to win the battle of the mind
do we need copywriting stuff to communicate with computers ?
NO
why not ?...
Marketing and the Monkey Brain
from Marketing and the Monkey Brain
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