Building a loyal community of dedicated customers can often seem like a long drudge. But sometimes a brand seems to get it right really quickly. Enter Daniel Whittington of Wizard Academy.
Daniel is the founder of Whisk(e)y Academy, a Whiskey enthusiasts community that has turned into the third-largest account on Patreon. In this episode, we talk to Daniel about growing a dedicated following, how he manages content on several social platforms, and why consistency is the most important content strategy.
IN THIS EPISODE YOU’LL LEARN:
- Why Daniel released videos 5 days a week and how it has kept his community coming back
- How you can use larger influencers and podcasters to grow your social channels and increase your brand awareness
- How Daniel grew a group of over 10,000 paying community members and ensured they were all committed to the group
- Why you want to treat each social platform as a separate entity (while also making sure they all collaborate together)
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
Whisk(e)y Marketing School
Whiskey Vault YouTube Channel
Wizard Academy
Daniel on LinkedIn
Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!
iTunes not your thing? Find us on Spotify, Stitcher, or TuneIn.
The post Episode 28: Daniel Whittington, Vice Chancellor @ Wizard Academy on Building a Loyal Community of Customers appeared first on DigitalMarketer.
from Episode 28: Daniel Whittington, Vice Chancellor @ Wizard Academy on Building a Loyal Community of Customers
No comments:
Post a Comment