Episode 163: A Day in the Life of a Media Buyer

Have you ever wondered what a paid traffic expert does all day? How does a media buyer create campaigns that drive leads and generate sales?

This week, tune in to hear a segment of a private online training done by our co-host and paid traffic specialist, Molly Pittman. She takes you through what she does every day, and then she shows you how these paid ad strategies are scalable to anyone (even if you aren’t spending millions of dollars on ads).

From how she approaches creating brand new campaigns to what to do when an ad is underperforming, Molly explains it all. Plus, listen closely to get a promo code for the upcoming Shop.com Conference.

IN THIS EPISODE YOU’LL LEARN:

• How she went from a bartender in Kentucky to a paid traffic expert in just 6 years (and what it takes for YOU to become a master in paid traffic just as quickly)
• “The Green- Yellow-Red System”: A way to rank your ad data that will help you turn off underperformers and scale up your budgets
• Why research is the most important part of your campaign

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Episode 33: The Ad Grid: How to Build Campaigns that Convert and Scale
Episode 71: The Michigan Method: A Strategy for Scaling Ad Campaigns
Shop.org Conference
[DOWNLOAD] The Complete Guide to Facebook Ad Targeting [2nd Edition]
Train My Traffic Person Mentorship Program
DigitalMarketer Lab Elite

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The post Episode 163: A Day in the Life of a Media Buyer appeared first on DigitalMarketer.

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