Friday, January 26, 2018

An example of the power of scarcity and consensus


My brother sent me this video clip (which was posted a few days ago). It shows how a Vice reporter was able to get a (not yet existing) restaurant listed as the top London restaurant on TripAdvisor. He did this solely through reviews (albeit fake ones) and by being exclusive (not allowing people to become a customer yet).

So, he managed to do this this by using just 2 of the principles of influence (Cialdini). For most people on this forum there will...

An example of the power of scarcity and consensus

from An example of the power of scarcity and consensus

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