"What's in it for me?"
That is the number 1 question consumers ask when making purchasing decisions.
How to answer that? How to know what do people want?
The answer lies in the core human brain and nature. Neuroscience and marketing have always been closely connected.
Do you know that there is a specific brain activity that makes you want to buy something?
Every person has some of the biologically programmed desires...
Purchasing Decisions And Psychology Behind It – What Drives Consumers To Buy?
from Purchasing Decisions And Psychology Behind It – What Drives Consumers To Buy?
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