Friday, October 22, 2021

How do you sell a product that ISN'T a commodity?

With a service, it's easy to create a totally unique offer based around a customer's needs.

But with a product, unless you have millions to spend on product development, I just can't seem to find a way to sell a product that isn't commoditized.

I've managed to do $600k in sales this year with a commodity product. But the business is dying.

I'm looking to find a way to sell something that isn't a commodity product.

Any input?


from How do you sell a product that ISN'T a commodity?

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