Tuesday, October 3, 2017

The "STFU Close" - Why you need silence to get sales.

I recently spotted @Andy Black mention "Silence in sales" and thought I'd share my 2 cents.

My sales mentor was a 65-year-old Scottish bloke called Mark. In between drinking and swearing, he was a god damn wizard at closing. Honestly, when I first met him I was inspired at how he controlled the conversation and took prospects in a pre-planned direction.

One of the first things he taught me was the "STFU Close". In reality, it's not the best name for the sales...

The "STFU Close" - Why you need silence to get sales.

from The "STFU Close" - Why you need silence to get sales.

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