Wednesday, March 4, 2020

I turned off all my Amazon PPC and sales dropped...

but not by alot!

I just found this too interesting not to post. The numbers have been altered (because I didn't want to give away my revenue) but the percentages are accurate.

Here are the results from Feb 1-13 and Feb 14-26

Feb 1-13
Sales $100k. Sales from PPC $35000, cost $6700. ACOS 19%.
Average daily sales $7692.

From 2/19 to 3/2
Sales $88k. Sales from PPC $3000, cost $350. ACOS 11.5%.
Average daily sales $6769.

The reason there is $350 spent in PPC, is because I kept my banner...

I turned off all my Amazon PPC and sales dropped...


from I turned off all my Amazon PPC and sales dropped...

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