Friday, September 20, 2024

#2267 This listener got a Mixergy guest to invest in her startup

Vlada Lotkina noticed something wrong at her daughter’s school. So she built the solution and sold it for 8-figures. It’s called ClassTag, and it’s a platform where teachers, parents and school administrators can communicate and send out announcements. No flyers, no ridiculously long emails… My favorite part is that she’s a Mixergy listener herself. She literally called a previous guest of mine and got him to invest before her business took off.

Vlada Lotkina is the co-founder and CEO of ClassTag, an edtech platform that simplifies communication between teachers and parents. She grew up in Ukraine and watched as her father pursued entrepreneurship during the fall of the soviet union. As a mother in the U.S., her own frustrations with poor school-parent communication inspired her. She eventually exited ClassTag for 8-figures.

Sponsored by

Gusto – The easy payroll and benefits software the Mixergy interviewees love.

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from #2267 This listener got a Mixergy guest to invest in her startup

Friday, September 13, 2024

#2266 The $21M ARR Business That Sells Your Email Address

Adam Robinson struggled to compete with MailChimp. So he built software that’s too dangerous for them to build. Businesses that use Retention.com can instantly grab email addresses from anonymous website visitors — even if they never fill out a form. To promote his software he made himself into one of the few interesting follows on LinkedIn by picking fights, bringing drama and adding production values.

Adam Robinson is the founder and CEO of Retention.com, which identifies email addresses from anonymous website visitors.
He previously worked in finance but launched the email marketing company Robly after the 2008 financial crisis jeopardized his career.
Following an 8-figure exit, he bootstrapped retention.com to over $21M in ARR.

Sponsored by

Gusto – The easy payroll and benefits software the Mixergy interviewees love.

More interviews -> https://mixergy.com/moreint
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from #2266 The $21M ARR Business That Sells Your Email Address

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