Hey guys,
Just want your experience on this.
If I'm selling a new type of product. Let's say it's a new type of product that solves some problem but it's quite expensive (300 bucks). You know you need it but you have other options that would be cheaper (150 bucks) instead.
Let's say you set up FB ads for driving cold traffic.
Would you create a separate landing page that explains your product (benefits, handles objections, testimonials, etc) and entice people to click to go to the...
Ecommerce - driving cold traffic to LANDING PAGE vs PRODUCT PAGE. Or should it be the same page?
Just want your experience on this.
If I'm selling a new type of product. Let's say it's a new type of product that solves some problem but it's quite expensive (300 bucks). You know you need it but you have other options that would be cheaper (150 bucks) instead.
Let's say you set up FB ads for driving cold traffic.
Would you create a separate landing page that explains your product (benefits, handles objections, testimonials, etc) and entice people to click to go to the...
Ecommerce - driving cold traffic to LANDING PAGE vs PRODUCT PAGE. Or should it be the same page?
from Ecommerce - driving cold traffic to LANDING PAGE vs PRODUCT PAGE. Or should it be the same page?
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